The Creative Associate will be responsible for developing high-quality creatives and videos for social media, marketplace listings, emailers, WhatsApp campaigns, and overall brand communication.
Key Responsibilities
● Design static posts, Reels, short-form videos, and stories for Instagram, YouTube, LinkedIn, etc
● Develop creative concepts aligned with brand campaigns, product launches, and social trends.
● Ensure all creatives follow brand guidelines, tone, and aesthetic style.
● Create product infographics, banners, and listing creatives for platforms such as Amazon, Flipkart, Blinkit, Instamart, etc.
● Maintain uniform branding across all marketplace assets.
● Work with the marketing and catalog teams to improve product presentation.
● Design high-conversion flyers, GIFs, and visuals for email and WhatsApp marketing.
● Maintain clarity, visual hierarchy, and strong messaging in campaign designs.
● Support the marketing calendar with timely creative deliverables.
● Contribute to brand identity development including typography, color palette, and visual elements.
● Maintain a consistent brand language across all mediums.
● Assist in packaging design, brochures, lookbooks, and promotional collaterals.
Good to have:
● 2–3 years of experience in graphic design, creative production, or a similar role (preferably in lifestyle, D2C, fashion brands).
● Strong visual and aesthetic sense aligned with modern lifestyle brands.
● Proficiency in design and video software: Adobe Photoshop, Illustrator, Premiere Pro/After Effects, Canva, etc.
● Experience in creating short-form content and Reels is a must.
● Understanding of social media communication and digital design trends.
● Ability to multitask and meet deadlines in a fast-paced environment.
● Strong attention to detail and consistency.
● A portfolio showcasing relevant work is mandatory.